Charlotte Smith is the Founder and Director of Know Your Accounts, established in 2022 to support small and medium-sized businesses in building strong financial foundations and achieving sustainable growth.

With over 20 years of experience in corporate accounting, Charlotte brings a diverse skill set covering financial accounting, cost and management accounting, project accounting, and bookkeeping. Her passion lies in helping business owners take control of their finances through clear systems, practical advice, and reliable support.

Charlotte is known for her dedication to customer service, strong attention to detail, and ability to create efficient bookkeeping processes that align with each client’s unique needs. Her hardworking nature and strategic mindset allow her to deliver tailored accounting solutions that are both effective and scalable.

At Know Your Accounts, Charlotte leads a team of Xero bookkeeping specialists who provide flexible services tailored to every stage of business:

• New Businesses – Set up for success with clear financial systems

• Growing Businesses – Outsourced services to support expansion

• Established Businesses – Systems reviews, financial projects, and strategic support

The team is committed to empowering clients to understand their financial position, enabling better decision-making, unlocking growth, and opening new opportunities.