Michelle Michaux is the founder of Site to Success Business Coaching.
Site to Success helps hardworking tradies turn their skills on the tools into thriving businesses — with more profit, more time, and a whole lot less chaos.

After 20+ years wrangling marketing, sales, and customer strategy in the corporate world, Michelle swapped boardrooms for tool belts (well, metaphorically). These days, she works with tradies who are great at what they do — but are buried in quotes, chasing payments, and stuck doing everything themselves.

Michelle’s approach is no-nonsense, practical, and proven. She’s helped tradies triple their revenue, free up their weekends, and finally feel like they’re running a business — not just surviving one. With a mix of strategy, systems, and straight talk, she helps tradies go from “busy and burnt out” to “in control and scaling up.”

Services offered by Site to Success Business Coaching:

• Business coaching for tradespeople ready to grow

• Profit and pricing strategy (yes, you can charge more)

• Time management tools to get off the tools

• Marketing and sales systems to attract better clients

• Leadership support for building and managing a crew